“People came up and asked what it was, then tried it themselves.”
Kamar, 43
Verified
Lio® vs Füm
5 Reasons Lio Beats Füm for Europeans
Same idea. Very different price, delivery and guarantee. Every Füm fact below comes from their own website — with links, so you can check us.
Our pick
Lio Starterpack
Patented · hand-finished in the Netherlands · case included
€49 €80Free 1–3 day delivery · no import fees
VS
Lio Starterpack
Patented · hand-finished in the Netherlands · case included
€49
Challenger
Füm Prominent Journey Pack
Maple wood · ships from North America
$93.62+ $19.89 case + import fees at your door
Füm Prominent Journey Pack
Maple wood · ships from North America
$93.62+ $19.89 case + import fees at your door
⚡ No time? Here's the whole page in 10 seconds:
- 💶Price at your door: Lio €47 · Füm €125+
- 🚚Delivery: Lio 1–3 days · Füm up to 3 weeks
- 🛡Guarantee: Lio refunds opened boxes · Füm doesn't
- 🌿Ingredients: Lio names its EU farms & certificates · Füm doesn't
Füm wins on flavour count and US shops. Everything else? Read on.
Füm is a real product with a big US following. The idea — swap the hand-to-mouth habit for clean flavoured air — is one we believe in too. But order it from Europe, and the story changes fast. Here are the 5 differences that matter.
1
You pay €47. Füm costs €125+ at your door.
Füm's starter pack: $93.62 at the time of writing. The carry case (their "Base"): $19.89 extra. And their own FAQ explains the price rises as you customize — flavours, device, accessories all add to the total.
Then the border. Füm ships from North America — and their own policy says you pay all import taxes and customs fees when it arrives. Surprise bill at your door.
Lio ships from inside the EU. €47 today. Case included. No import fees, ever.
Cost at your door
Lio
Füm
Starter pack
€47
~€86
Carry case
✓ Included
+ ~€18
Import taxes
€0
You pay
Customs handling
€0
~€5–15
Total
€47
€125–140
⚖️Verdict: same idea, ~€80 cheaper with Lio.
Source: Füm pricing & shipping policy — tryfum.com/pages/shipping-policy, July 2026
2
At your door in 1–3 days. Not 3 weeks.
Lio ships the same day from Amsterdam. Packed by our own family. Delivered in 1–3 days, free and tracked.
Füm? Orders take 1–3 business days to process before they even ship. Then their own policy: a package to the Netherlands or the UK can only be reported lost after 15 or more days with zero tracking updates. Rest of the EU: 20 days. And even then — quote — "FÜM does not assume liability for lost shipments."
- ✓Same-day dispatch from our Dutch warehouse
- ✓Free, tracked, 1–3 days across the EU
- ✓No customs papers, no waiting at the border
⚖️Verdict: Lio counts in days. Füm counts in weeks.
3
Opened the box? Lio still refunds you. Füm won't.
Both brands say "30 days". Read the small print — they're opposites.
Füm only refunds products still sealed in the original packaging — for the Journey Pack, the sealing stickers on the box must be untouched. And the 30 days count from the day your order ships, not the day it arrives. Slow delivery eats your window. Once you open it, the sale is final.
Lio works the other way. Use it every day for 30 days. Not for you? One email. Full refund — device included, opened box and all.
The guarantee
Lio
Füm
Refund after opening
✓ Yes
✕ Sealed only
30 days count from
Whenever you start
Ship date — not arrival
Refund after 30 days of use
✓ Yes, in full
✕ Sale is final
⚖️Verdict: only one of these can you actually try risk-free.
4
You know exactly what you breathe
This goes in your mouth, every day. So the only question that matters: what's in it, and who checked?
🇳🇱 Lio
- ✓ 100% organic essential oils
- ✓ Only from IFRA-certified EU farms
- ✓ Blended in our own Dutch lab
- ✓ Independent safety reports — published
Füm
- · Oils from farms "around the world"
- · No origin certificates named on their site
- · Infused into polyester fiber
- · Blending location not stated
⚖️Verdict: when you breathe it in, "trust us" is not enough.
5
Patented, hand-finished — and yours is one of one
Every Füm looks like the next one on the shelf. That's what retail distribution needs: identical units.
Lio went the other way. The design is patented — including the spinning barrel for Lio Pro— and every device is hand-finished from olive or walnut wood. The grain on yours exists exactly once. You'll hold it dozens of times a day. It should feel like yours
"It blows my mind how a product this simple hasn't existed forever."
To be fair — pick Füm if:
- You live in the US or Canada and want it from a shop today.
- You want the biggest flavour menu (Lio focuses on 4 refined blends).
- You don't mind import fees and 2–3 weeks of waiting.
For everyone in Europe, the math is simple: the same ritual, certified EU ingredients, at your door in 2 days — for about a third of Füm's real cost. Pick your Journey Pack below — today with 50% OFF + a FREE Lio in every box: ↓
Lio Starterpack · €49 €80
50% OFF + FREE Lio · ends in --:--:--
1 / 20
Lio Starterpack
The ritual that replaces your bad habit, in flavoured air you'll actually reach for. Without anything bad.
- 🚭 No nicotine, no vapour, nothing burning
- 🤫 Use it discreetly anywhere
- ❄️ A cool hit of mint on every breath
🤔 Not sure which Lio?
💰 30-day money-back guarantee · Free shipping from Amsterdam · Ships today
🔒 Safe & Secure Checkout
Real people. First reactions.
Strangers, switchers, regulars, no script, no edits, just their honest first reaction.
“I was sceptical, until I tried it. Nothing comes out, so I can use it anywhere.”
James, 38
Verified
“I've had the habit for the last 30 years… no chemicals, it's all just flavoured air.”
Anna, 60
Verified
“It blows my mind how a product this simple hasn't existed forever.”
Achmed, 43
Verified
“The toughest part is the hand-to-mouth movement. This little gadget has been with me every day.”
Antonio, 62
Verified
“I'm on day 14 now and honestly it's become my go-to.”
Michael, 22
Verified
Tested. Safe. Transparent.
What's on the label is what's inside.
🚭0 Nicotine0 tobacco · 0 vapour · 0 combustion
🔬Lab-TestedIndependent Dutch research institute
🌿Plant-BasedEU-farm botanicals · IFRA-certified
🫁Nothing InhaledNo batteries, no heat, just flavoured air
Lio is a wellness & aromatherapy device, not a medical device. We make no health claims.
It was never the nicotine
Keep the ritual. Lose the nicotine.
The easy switch 150,000 people made.
Lio
Vapes
Pouches
Gum
Nicotine-free
✓
✕
✕
✕
All-natural
✓
✕
✕
✕
Reusable
✓
✕
✕
✕
No charging
✓
✕
✓
✓
Smoke-free
✓
✕
✓
✓
Keeps the ritual
✓
✓
✕
✕
Cost per use
€0.12*
€0.50+
€0.40
€0.20
30-day guarantee · Free tracked shipping *Cost per use is indicative, based on typical usage.
Questions? Answered.
What is Lio?
A hand-finished wooden mouthpiece that gives you flavoured air, nothing else. It keeps the hand-to-mouth ritual (that's ~80% of the habit) with 0 nicotine, 0 vapour, no batteries, nothing burning.
How do I use it?
1. Click a flavour core into your Lio.
2. Set the airflow you like.
3. Draw through the mouthpiece.
What comes out is flavoured air and your own breath. That's it.
What's inside, any nicotine?
Zero. The device is solid FSC hardwood, no battery, no coil, no heating element. The cores are plant-based botanical aromas on a food-grade carrier. Vegan, no e-liquid, no synthetic sweeteners or dyes. Sensitive to essential oils? Check the per-flavour list first.
Which flavours do I get?
All four, in every pack:
🌱 Minty Magic, clean, cool peppermint
❄️ Peppery Mint, sharper, with a bite
🍂 Cinnamon Spice, warm & comforting
🍊 Ohh My Orange, bright, zesty citrus
Think herbal tea, not soda, never sweet or heavy.
Can I use it indoors or on a plane?
Yes, anywhere. No vapour, no smell, no smoke, no restrictions. Office, flights, next to your kids.
How long does a pack last?
Single Pack: ~30 days (1 device + 6 flavour bags). Double Pack: ~60 days (2 devices + 12 bags). The device itself lasts years, you only re-order cores.
When will I get it?
Order today, ships today, free shipping, packed in Amsterdam by our family ourselves. Tracking link by email the moment it leaves.
What if it's not for me?
Try it for 30 full days. If it doesn't earn its place in your day, email support@breathelio.com and we refund you in full, device included. No forms, no fine print.
30-Day Money-Back GuaranteeGive Lio a proper try. Full refund, no questions asked.
Free Tracked ShippingPacked & shipped same day from Amsterdam, by our family ourselves.
Secure CheckoutiDEAL, Wero, Klarna, PayPal, Apple Pay & all major cards.
Individual experiences vary. Lio is a nicotine-free aromatherapy diffuser, not a vape, e-cigarette, medical device or cessation aid, and makes no health or cessation claims. Must be 18 or over to purchase.
Plus or Pro?
Same cores. Same flavoured air. Different feel.
Lio Plus Everyday light
- 🌳 Full wood bodystainless-steel interior
- 🎛 FlowDots airflowsnap-on silicone dots
- 🪶 Feather-lightyour on-the-go Lio
Premium
Lio Pro The upgrade
- 🧲 Magnetic clickendlessly fidgetable
- ⚙️Magnetic airflowdial it smooth & precise
- 🔩 Steel body, wood barrelpremium weight & feel
Patented · First flavoured air device in Europe
Flavoured air device
It’s just refreshing flavoured air.
A cool hit on the draw — no nicotine, no vapour, no battery.
🪵
Hand-finished
Shaped from a single block of olive or walnut. No two grains the same.
💨
Just air
You draw, air passes over a plant-oil core. No heat, no vapour, no smoke.
🎚️
Your airflow
Click on a FlowDot and set the draw — feather-light to deep.
✋
Hand to mouth
The same slow draw you reach for. Minus the nicotine.
Lio is a nicotine-free aromatherapy diffuser. It is not a medical device or smoking-cessation aid, and makes no health claims. 18+.
No vapour · no smell · no restrictions
CLAIM YOUR 40% OFF
You can use it on the plane
The urge doesn't care where you are. Neither does Lio. Slip it out, take a breath, and carry on — no clouds, no charging, no awkward looks.
On the plane
It was never the nicotine
The easy switch 150,000 people made
Keep the ritual. Lose the nicotine.
150k+ love it
Lio
Lio
Vapes
Pouches
Gum
Nicotine-free
All-natural
Reusable
No charging
Smoke-free
Keeps the ritual
Cost per use
€0.12*
€0.50+
€0.40
€0.20
CLAIM YOUR 40% OFF
30-day guarantee · Free tracked shipping
*Cost per use is indicative, based on typical usage. Lio is a nicotine-free aromatherapy diffuser — not a vape, e-cigarette, medical device or cessation aid — and makes no health or cessation claims. 18+.
Street reactions · Amsterdam
Real people.
First reactions.
Strangers, switchers, regulars — no script, no edits, just their honest first reaction.
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02
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04
05
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← swipe to watch more →
Flavour cores
Does today taste like Minty Magie?
Crisp peppermint with a clean, cooling finish.
Any questions?
We've got answers
What does Lio taste like?
Think herbal tea, not soda. If you're used to vapor, Lio is lighter and more natural than you'd expect. Not as sweet, not as heavy, just clean, flavoured air.
What is Lio?
A 0% nicotine flavoured air device that replaces the behavioral loop behind destructive habits. No chemicals, no vapor, no nicotine. Just natural plant-based aromas and your own breath.
How does it actually work?
Your habit isn't just chemical, it's behavioral. The hand-to-mouth motion, the deep breath, the immediate relief. Lio recreates that entire ritual through flavoured air, satisfying the pattern your body is actually craving. No nicotine needed.
How can something like this work?
Because up to 80% of any habit is behavioral, not chemical. Lio targets that layer, the part patches and gum completely miss.
Will it work for my habit?
Lio works for any habit driven by ritual and repetition, vaping, nail biting, stress eating, anxious fidgeting, mindless snacking. If your habit involves a repeated motion and an immediate reward, Lio works.
Is it safe?
Completely. Multiple third-party toxicology reports. Pharmaceutical-grade aromatics from IFRA-certified EU farms. Zero nicotine, zero vapor, zero synthetic compounds.
How long does each core last?
10+ days per core. Each pack contains 3.
How often can I use it?
As often as you need to. Anywhere. Any time. No restrictions, no limits, no side effects.
What results can I expect?
Most users feel a real shift within the first week, the urge starts losing its edge. By month one, many report a significant reduction or complete elimination of their habit. By month three, the old loop is background noise. By month eight, most haven't thought about it in months.